Articles Tagged with coca-cola

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ap_170707_brenda_fitzgerald_250x188Former Georgia health commissioner Brenda Fitzgerald was recently named the head of the U.S. Centers for Disease Control and Prevention by the Trump administration. Almost immediately, critics raised concerns about the 71-year-old obstetrician-gynecologist’s history. During Fitzgerald’s tenure as Georgia health commissioner, she had the Herculean task of combatting the state’s child obesity rates. To her credit, Fitzgerald succeeded in bringing the state down from second to seventeenth in child obesity. To do so, however, Fitzgerald formed a less-than-wholesome alliance with Coca-Cola, a company many would argue is, in part, responsible for the United States’ obesity epidemic.

Fitzerald’s actions do make sense, to some degree. After all, not only was combatting the child obesity rate a daunting challenge: there was also the question of sourcing money to do so. Fitzgerald helmed a program called Power Up for 30, which encouraged schools to give children 30 more minutes of exercise every day, and was almost entirely paid for by Coca-Cola.

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https://blog.caesarnapoli.com/files/2016/12/102026290-coca-cola-pepsi-soda.1910x1000-300x157.jpgCristin Kearns, a fellow at University of California, San Francisco, recently uncovered documents that reveal decades of deception and bribery in the sugar industry that implicates elite professors and the United States government. These revelations not only shed light on the way corporations wield power in American politics and culture; they also have significant legal ramifications.

Plaintiffs’ attorneys have struggled for years to hold the sugar and sugar-sweetened beverage industries accountable for their misleading advertising, targeting of children, and disproportionate effect on the United States’ obesity epidemic. In case after case, Big Sugar has successfully argued that consumers need to take responsibility for their own nutritional choices, even bad ones.

This report by Ms. Kearns adds a new element to the story: deception.
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tumblr_inline_nlbjweF32o1qf39pmOver a third of Americans are obese. Obesity-related health problems cost the US government over $147 billion every year, making up just a little under 10% of all government medical spending.

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